Privacy Policy

Last updated: 17 October 2025

Brandscout respects your privacy and is committed to protecting personal data.This Privacy Policy describes how Brandscout processes personal data when you use our website and application.

Brandscout does not sell personal data, does not use advertising networks, and does not perform behavioral profiling.

‍

1. Information We Process

Account & Identity Data

Name, email address, organization affiliation, and authentication identifiers.

Platform & Organization Data

Organization structures, competitor rosters, strategic inputs, intelligence reports, and platform configurations.

Usage & Security Data

Log data, access records, feature usage, error reports, and security telemetry.

Support Communications

Messages and contact details submitted for support.

Billing Data

Subscription, invoice, and payment metadata processed through Stripe (Brandscout does not store full payment card details).

Website Analytics

Minimal, pseudonymized technical data used to understand website performance and usage trends (via Umami).

2. Legal Basis for Processing

Brandscout processes personal data based on:

• Contractual necessity – to provide the platform and related services

• Legitimate interest – to secure and improve our systems

• Legal obligation – to comply with applicable laws

‍

3. How We Use Data

Brandscout processes personal data to:

• Provide platform access and features

• Maintain security and system integrity

• Process subscriptions and billing

• Provide support and communications

• Improve platform reliability and usability

‍

4. Sharing of Data

Brandscout does not sell personal data. Personal data may be processed by approved subprocessors strictly to provide the service, including:

Supabase, Stripe, Resend, Slack, OpenAI, Anthropic, Perplexity, Firecrawl, Google APIs, Webflow, and Umami.

All subprocessors are contractually bound by data protection agreements.

5. AI Processing

AI providers process inputs only to generate requested outputs.Brandscout has disabled data sharing for model training and contractually prohibits AI providers from using customer data for training or model improvement.

6. Cookies & Analytics

Website

The Brandscout website uses privacy-respecting analytics (Umami) without marketing or advertising cookies.

Web Application

The Brandscout application uses essential cookies required for authentication, security, and core functionality. Brandscout does not use advertising trackers.

7. Data Retention

Data Type

Retention

Account Data
Security logs
Support communications
Billing records
Website Analytics

Account Lifetime
12 months
Case duration + 6 months
As required by law
12 months

8. International Transfers

Personal data may be processed outside the EU/EEA.Transfers are protected using Standard Contractual Clauses and equivalent safeguards.

9. Your Rights

You have the right to:

• Access your personal data

• Correct inaccurate data

• Request deletion

• Restrict or object to processing

• Request data portability

Requests can be made to: privacy@brandscout.io

10. Updates

Material changes to this Privacy Policy will be communicated prior to taking effect.

11. Contact

privacy@brandscout.io

‍